28 December 2025
Let’s face it—market crashes are scary. One minute, your investment portfolio is sitting pretty, and the next, it feels like everything is in free fall. Your heart sinks, you start questioning every financial decision you’ve ever made, and you might even consider pulling all your money out of the market and hiding under your mattress.
Pause right there.
Market crashes, while unpleasant, are a natural part of the investing journey. The good news? How you respond to them can make a world of difference. Adjusting your asset allocation after a crash can help you recover stronger, make smarter decisions, and even take advantage of new opportunities.
So, let’s chat about how to do it the right way—with calm heads, clear strategy, and maybe even a little optimism.
Your investment “smoothie” works the same way. Stocks might add growth, bonds add stability, and cash adds liquidity. The mix depends on your financial goals, risk tolerance, and timeline.
But when the market crashes, your smoothie can suddenly taste way off. That’s when it’s time to check the recipe.
Let’s use an example:
Say you originally wanted a 70/30 split between stocks and bonds. After a crash, your stocks have lost value, and now your portfolio looks more like 60/40. That shift means you're potentially missing out on gains when the market starts to rebound.
On the flip side, if you were more conservative and now your portfolio is 80% stocks due to risky bets gone wrong, you may need to pull back and reduce your risk exposure.
Either way, taking action is key.
Take a step back and give yourself time to assess the situation. Financial markets often rebound quicker than we expect, and reacting in haste can lock in losses.
- Are you closer to retirement?
- Have your financial needs shifted?
- Do you feel differently about risk?
Use this time as a self-check. If your goals are still the same, then the crash doesn’t necessarily mean your strategy should change—just the tactics.
Use your brokerage’s tools or a spreadsheet to calculate your current split between asset classes. Compare that to your original allocation target. That gap is where the real work begins.
Tools like Personal Capital, Morningstar Portfolio Manager, or even a good ol’ Excel sheet can help you see the breakdown clearly.
- Rebalancing means bringing your portfolio back in line with your original mix.
- Reallocating means redefining your mix because your goals or risk tolerance has changed.
If you’re still comfortable with your original plan, rebalance. If the crash made you realize that your timeline, risk appetite, or life plans have shifted, reallocate.
For example:
- If you’re 30 and investing for retirement, you might stick to a stock-heavy portfolio and rebalance.
- If you’re 60 and nearing retirement, you might scale down stock exposure and shift toward more conservative assets.
Be strategic. Don’t dump everything into the riskiest stock you can find just because it’s down 50%. Look for quality companies with strong fundamentals that are temporarily undervalued.
And if you’re rebalancing, this might mean selling off some of your bond holdings (which may have held steady or increased) to buy stocks at a lower price.
Think of it like shopping Black Friday for investments—smart buys, not impulse splurges.
With DCA, you invest a fixed amount regularly (like monthly), regardless of market conditions. That way, you buy more shares when prices are low and fewer when prices are high.
Over time, this approach helps smooth out the impact of volatility and reduces the risk of bad timing.
Your real risk tolerance isn’t about how you feel when the market is booming—it’s how you handle the bad days. If the crash left you feeling overly anxious, it might be time to dial down your risk exposure.
That doesn’t mean you need to shift to 100% bonds, but maybe move toward a more balanced, diversified approach that lets you sleep at night.
Holding too much in one sector, asset class, or even country increases your risk dramatically. Spread out your investments across different areas:
- U.S. and international stocks
- Large caps and small caps
- Bonds of varying durations
- Real estate, commodities, or alternative assets (if it fits your goals)
Think of diversification like a buffet. If the chicken’s bad, you’ve still got pasta, salad, and dessert to fill up on.
It’s the practice of selling losing investments to offset gains elsewhere, lowering your tax bill. You can even reinvest the money into similar assets (just not “substantially identical” ones—thanks, IRS) to stay in the market.
Chat with a tax pro to make sure you’re doing this right.
Markets change.
You change.
Life changes.
Make sure your investment strategy keeps up.
- Selling in a panic: Locking in losses when prices are low is a fast track to regret.
- Chasing performance: Just because a stock is doing well post-crash doesn’t mean it’s a good long-term investment.
- Ignoring fees: Rebalancing too often or without considering transaction costs can eat into your returns.
- Overcorrecting your allocation: Going too conservative or overly aggressive in the wake of fear leads to poor long-term results.
Stay the course, but don’t be afraid to steer the wheel as needed.
Think of it as financial spring cleaning—toss out what isn’t working, tidy up your strategy, and set yourself up for future growth.
Markets crash. They also recover. But smart investors? They adapt, stay calm, and keep moving forward.
So, are you ready to tweak your portfolio or are you still clutching your pearls? Either way, take a deep breath and start small. Your future self will thank you.
all images in this post were generated using AI tools
Category:
Asset AllocationAuthor:
Yasmin McGee